Confidence and Awareness


If economic success is dependent on consumer confidence, does constant awareness beneficial or detrimental. I argue that a system that provides constant awareness sways to a pessimistic attitude and leads to a reduction in consumer confidence. Trending in this way, our economic success which, according to so-called experts and scholars is dependent on consumer confidence can never recover.

In a system where confidence is essential we are dependent on a significant level of delusion. A perspective must be crafted that not only allows but encourages risk. Who is to create this environment? Politicians are the experts we look to and our President is essential in this task. The public desires simplicity and the President is less a policy maker and more a taste maker whose perspectives on reality become the zeitgeist for those who pay attention. These figures, whose interest in the culture of constant awareness, become the second-tier of experts who those uninterested in constant awareness look to for guidance.

Our current economic issues ultimately rest on the issue of consumer confidence. If we fail to create an environment that encourages risk we do not spend money and the economic wheels freeze. If the wheels are freezing or, as some say, frozen already we risk only greater damage in failing to recognize the environment in which we exist. When the zeitgeist is one in which constant awareness is at play we need leaders who function to encourage risk and buttress consumer confidence via delusion and disregard. Its dangerous but essential in complex systems such as the American economy.

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