Rooted Rewards


The tingling of success at having accomplish something often inspires the very act itself. We do the chore because when finished we’ll feel better. Bit the bullet; take the ride: its in the completion that the pleasure kicks in. One wonders where such sensations come from. Are these feelings baked into our minds or are we educated early in life to feel these things? When we finish a book we feel we’ve done something, we’ve accomplished a task. But have we? Perhaps the challenge is the source of our joy: in being tasked with a chore we can succeed or fail. Read the book or give up; understand or completely be confused. Do we conquer a text when we read it? Is the author’s work to challenge us and our success in having flaunted her attempt?

In childhood there are many attempts to inculcate good behavior. Often classified as “carrots” these are benefits that stem from good behavior. The candy after “being good” or provision of a favorite food after academic success. Contrasted with these are actions often classified as “sticks”- the punishments for bad behavior. No matter one’s style, both carrots and sticks are designed to influence behavior on multiple fronts. To both cease the current bad behavior and encourage better, future behavior. Is this where we can locate our sense of success? Is the satisfaction following the completion of a symptom of these programs? Rewarded with a coupon for a free pizza, the young child participates in the Pizza Hut’s Book-It program and somewhere finds the drive to read another book. Sly or just great marketing. Whose the victor in this books-for-pizza-pie gimmick? One might answer the society.

Incentives are the roots to our behavior. Often we consider these incentives obvious and clear. But what if we can’t actually trace these incentives? What if these powerful drives are so baked in or rooted in our early development that our current mind doesn’t really know them at work? Perhaps the evidence of these “buried incentives” comes in our failure to meet them. Guilt, shame and embarrassment are sour reminders or personal failings. Steal the candy bar from the store? Fail to return the library book on time or buy generic when name brand was desired? Minor crimes, of course, but ones that often inspire deeper emotional responses. Might we find the clues to our incentives buried in our failures? Maybe the most profound experiences of guilt reveal less about who we are and more about the hidden, buried drives that run our brains and soul.

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