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Immoral Mission Creep

February 8, 2015 Leave a comment

First expressed in 1953, “mission creep” is the “expansion of a mission beyond its initial goals, even after its initial success”. Though often used to refer to military campaigns, it also provides an agile perspective to assess all social movements. Sensing success and popular acceptance, a group proceeds onward with another set of goals. In business the endless “pushing forward” is the name of the game: new products are the life line of a company and successful companies are known for multiple types of products.

Unlike businesses, where a concrete “product” is created, groups dedicated to the promotion of abstract concepts also suffer mission creep. Advocates can never solve a problem: there will always be persistent crumbs of the initial target problem. For a group determined to eliminate discrimination success can only breed new missions: “We are successful, so let’s move this campaign forward.”

Unfortunately the attributes of these movements is not always associated with goals that benefit society. For every group determined to eliminate discrimination another stands determined to continue or expand the status quo abuse. Progress is an endless battle, a constant give and take between perspectives of the greater good. For the individuals working to achieve a goal there remains only constant, infinite levels of challenge.

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